For Immediate Release:

Nielsen-Massey Madagascar Bourbon Pure Vanilla Extract and Pure Lemon Extract thanjazz up classic holiday favorites

WAUKEGAN, ILLINOIS (November 6, 2013) – Bring a touch of sophistication to your Thanksgiving table this year by infusing classic side dishes with new flavors from fine extracts. Surprise guests by adding a splash of fresh, new flavors into classic holiday favorites such as green beans and carrots.

Nielsen-Massey Organic Fairtrade Madagascar Bourbon Pure Vanilla Extract and Pure Lemon Extract are two universally loved flavors that please the palate and bring a new dimension to simple dishes.

Sautéed French Beans with Vanilla Spiced Truffle Oil is a simple recipe with complex flavors that will dazzle guests. This recipe gives a French twist to standard green beans by enlivening beans with shallots, white truffle oil and Madagascar Bourbon vanilla. Nielsen-Massey Organic Fairtrade Madagascar Bourbon Pure Vanilla Extract provides the same outstanding flavor and high quality as its traditional vanilla extract, but features only certified organic and Fairtrade ingredients. This exceptional "all-purpose" vanilla is made using a proprietary cold extraction process.

The Carrots with Lemon Dill Butter recipe below allows home cooks to elevate simple carrots with nothing more than cupboard staples. Nielsen-Massey Pure Lemon Extract is added to clarified butter, salt, white pepper and fresh or dried dill for a light splash of citrus that will stand out and enliven the whole meal.

"For most families, Thanksgiving menu items reflect family traditions – tried-and-true dishes passed on for generations,” said Craig Nielsen, CEO, Nielsen-Massey Vanillas, Inc. “One way to spice up holiday favorites without upsetting the masses is to enhance flavors with Nielsen-Massey Organic Fairtrade Madagascar Bourbon Pure Vanilla Extract and Pure Lemon Extract."

Sautéed French Beans with Vanilla Spiced Truffle Oil
1 pound mélange de haricots, trimmed and rinsed (may substitute with fresh green beans)
1 tablespoon minced shallot, set aside
1 tablespoon white truffle oil
1 teaspoon Nielsen-Massey Organic Fairtrade Madagascar Bourbon Pure Vanilla Extract
1 tablespoon butter
1/2 teaspoon organic garlic powder
1/8 teaspoon chipotle chili powder
1 tablespoon butter (optional)
kosher salt
freshly ground black pepper

Directions
Heat oil in a large non-stick skillet over medium heat. Add beans, sauté for about 6-8 minutes. Add shallot and vanilla extract; sauté until shallot is tender. Add garlic powder and pepper; stir to coat. Sauté until beans are crisp-tender, about an additional 5-7 minutes. Add butter; stir until melted and season to taste with salt and pepper.

Serves 4 to 6.

Carrots with Lemon Dill Butter
1/4 cup clarified butter
2 teaspoon Nielsen-Massey Pure Lemon Extract
2 teaspoon Minced fresh dill, or 1 teaspoon dried organic dill
1/2 teaspoon salt
1/4 teaspoon white pepper
1 pound carrots, sliced

Directions
Whisk the clarified butter, lemon extract, dill, salt and white pepper in a large bowl. Add the carrots to the butter mixture and toss gently to coat. Place the carrots in a preheated large sauté pan. Sauté until tender-crisp. Serve warm.

Note: Clarified butter is melted, and white milk solids are skimmed of the top, which allows the butter to be less heat sensitive and reduces the risk of burning.

Serves 6 to 8.

Nielsen-Massey Organic Fairtrade Madagascar Bourbon Pure Vanilla Extract and Pure Lemon Extract are two of the many pure flavors in Nielsen-Massey’s high quality line of products. Not only are they made from superior ingredients, they also offer convenience, quality and consistency for home cooks and bakers. A small amount of pure flavor extract adds a boost to a dish without having to take the time to chop, zest or juice–let alone find the more exotic ingredients. All products are kosher and gluten-free certified as well as all-natural and allergen-free.

About Nielsen-Massey Vanillas
Throughout its more than 100 year history, Nielsen-Massey Vanillas has earned its reputation as a manufacturer of the finest extracts in the world. The full line of Nielsen-Massey’s Pure Vanilla products include: Vanilla Beans and Extracts from Madagascar, Tahiti and Mexico; sugar and alcohol-free Madagascar Bourbon Pure Vanilla Powder; Madagascar Bourbon Pure Vanilla Bean Paste; Madagascar Bourbon Pure Vanilla Sugar, Organic Fairtrade Madagascar Bourbon Pure Vanilla Extract and Organic Madagascar Bourbon Pure Vanilla Beans.

Nielsen-Massey Vanillas also offers a full line of Pure Flavors: Pure Chocolate Extract, Pure Almond Extract, Pure Orange Extract, Pure Lemon Extract, Pure Coffee Extract, Pure Peppermint Extract, Orange Blossom Water and Rose Water. All Nielsen-Massey products are All-Natural, Allergen-Free, GMO-Free, and certified Kosher and Gluten-Free. The company is headquartered in Waukegan, Illinois, with production facilities in Waukegan and Leeuwarden, The Netherlands.

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Photos are available upon request. For more information about Nielsen-Massey Vanillas, contact:
Gardi Wilks, gwilks@savoragency.com
Savor – the food agency, 847.556.7511